admiring the small business owner

I was in Rocca’s Market last week for an off-cycle midweek run. Dan Rocca had his thumb bandaged up. He was working the cash register so when I was checking out I asked him what happened. He said he thought he had dislocated it and was trying to figure out what to do about it.

On Friday I went in for my usual weekly visit. Dan wasn’t there but his brother Tom was working the cash register. I asked him if Dan had is thumb looked after. He told me that he had. It was a sprain, but nothing serious or chronic. Tom said that he learned a long time ago that a Rocca can’t afford to be sick or injured. I said that that was what happens when you own your own business. He said it was more like the business owned them.

And yet they keep on keeping on. You have to admire that.



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