the decline of the alternative news weeklyPosted: December 28, 2017 Filed under: Media Leave a comment
The Los Angeles Times recently paid a lot of attention to the sale of the alternative news weekly LA Weekly. It turns out that the sale was to a group of Orange County investors with a record of making donations to Republican candidates.
Why do I care?
I have a long history with alternative news weeklies. During my Claremont cockroach years of the mid 1970s I could walk across Arrow Highway from my Olive Street apartment and find the Village Voice at the newsstand in the strip mall there.
When I was in central Oklahoma I was classified advertising manager and later business manager at the community newspaper in Moore, Oklahoma. When that paper changed hands I responded (right as I was getting laid off) to an ad in Oklahoma City’s alternative news weekly, the Oklahoma Gazette, for a classified advertising manager. I got the job.
When my late first wife Ruth and I made plans, for a variety of reasons, to move to the San Francisco Bay Area, I saw a notice in a publication that covered the alternative news weekly scene. It said a new alternative news weekly was starting up in San Jose. This was 1985, so it was snail mail and long distance phone calls, but the publisher, David Cohen (who came from the LA Weekly), hired me sight unseen as San Jose Metro‘s first classified advertising manager.
I mostly hated the environment while at the same time was happy to be part of an alternative news weekly.
So what, exactly, is an alternative news weekly? Mark Oppenheimer had a great discussion in the LA Times about this, partially in the context of the LA Weekly sale. In short he says it’s free + local politics + local arts. Exactly right.
The sale of the LA Weekly means, in all probability, one less such outlet.